BACKGROUND
Bad Schwartau is one of the most valued and well known jam brands in Germany. As Part of a relaunch, the agency I worked for, was asked, to create a new and more appealing and indulgent look and feel with a stand out effect on your breakfast table.
SOLUTION
In the seen designs, I try to push typography and illustration to nurture premiumness as well as consumer friendly uniqueness.
With a matte jar and intense colours in combination, the design looks just amazingly tasty and adds a fresh modern update to your breakfast able.
With a matte jar and intense colours in combination, the design looks just amazingly tasty and adds a fresh modern update to your breakfast able.
Role: Concept, Design, Illustration, Freelance | Agency: not mentioned, Hamburg
Old Design
